Clinic marketing in Richmond Hill: what patients see before they book
Patients in Richmond Hill pick a clinic from a phone, a map and a few reviews. Of the 100 Richmond Hill clinic homepages we checked, 45% had no online booking we could find. Among naturopathic clinics, 71% had no online booking we could find.
We’re based in Vaughan, Ontario and work with clinics in Richmond Hill remotely. See all of our service areas or clinics across Canada.
What we found on Richmond Hill clinic websites
We checked the homepages of 100 live clinic websites in Richmond Hill. These are counts of what a patient can see on a homepage, not judgements about the care.
| Clinic type | Homepages checked | No online booking found | No review feed or stars | DIY builder |
|---|---|---|---|---|
| Physiotherapy | 20* | 35% | 70% | 5% |
| Chiropractic | 22* | 41% | 77% | 14% |
| Dental | 20* | 45% | 80% | 5% |
| Optometry | 15* | 40% | 73% | 27% |
| Naturopathic | 17* | 71% | 71% | 18% |
Of the 100 homepages we checked in Richmond Hill, 45% had no online booking found. The highest share was among naturopathic clinics, at 71% of 17 homepages. Dental homepages most often showed no review feed or stars, at 80% of 20. The booking software we saw most often on Richmond Hill homepages was Jane, followed by Noterro and Dentrix/Henry Schein.
Homepage only, live sites, scanned November 2026. How we counted. An asterisk marks fewer than 30 homepages.
How Richmond Hill compares with the other cities we checked
We compared Richmond Hill with the 24 Canadian cities where we checked enough clinic homepages. Each line shows the share of homepages with no online booking found, the average for that clinic type, and Richmond Hill’s rank (1 means the highest share missing booking).
- Physiotherapy: 35% (about the same as the 37% average), rank 13 of 24.
- Chiropractic: 41% (6 points above the 35% average), rank 7 of 23.
- Dental: 45% (5 points above the 40% average), rank 6 of 22.
- Optometry: 40% (4 points below the 44% average), rank 15 of 20.
- Naturopathic: 71% (23 points above the 48% average), rank 1 of 23.
What this means for each type of clinic in Richmond Hill
Physiotherapy (20 homepages)
No review feed or stars on 70% (average 77%); a DIY builder on 5% (average 13%). Start with a Book online button for an initial assessment on every page and on your Google profile.
Chiropractic (22 homepages)
No review feed or stars on 77% (average 78%); a DIY builder on 14% (average 14%). Make booking show evening and weekend times, and put the button where a phone user sees it first.
Dental (20 homepages)
No review feed or stars on 80% (average 74%); a DIY builder on 5% (average 7%). Ask after hygiene visits as a routine, and show the rating on the new-patient page where allowed.
Optometry (15 homepages)
No review feed or stars on 73% (average 78%); a DIY builder on 27% (average 7%). Check that eyewear pages don’t bury the exam booking.
Naturopathic (17 homepages)
No review feed or stars on 71% (average 86%); a DIY builder on 18% (average 22%). Put the first-visit booking online and say how long it takes.
Advertising rules in Ontario
- Physiotherapy: College of Physiotherapists of Ontario
- Chiropractic: College of Chiropractors of Ontario
- Dental: Royal College of Dental Surgeons of Ontario
- Optometry: College of Optometrists of Ontario
- Massage therapy: College of Massage Therapists of Ontario
- Other clinic types, such as naturopathic or podiatry clinics, have their own regulators in Ontario. Ask us and we will point you to the right one.
Check your regulator’s current guidance before you publish; this isn’t legal advice.
Not sure where your clinic stands? We’ll look at it the way a new patient does and send a short written report. No pitch.
Where a Richmond Hill clinic usually starts
The biggest gap we saw in Richmond Hill was online booking among naturopathic clinics: 71% of homepages had none we could find, against 48% across the cities we checked. If your clinic is one of them, start there. Most booking software already includes a public booking page, so it is usually a settings job, not a new website. See online booking.
Everything else we do is on our services page, and how we work explains the audit, the fixed fix and monthly care.
Questions owners ask
Are you located in Richmond Hill?
No. Clinic Chime is based in Vaughan, Ontario, and we work with clinics in Richmond Hill remotely. We do not have an office in Richmond Hill. The audit, approvals and reports happen by email, video call or phone.
Is online booking common for clinics in Richmond Hill?
It depends on the type of clinic. Of the homepages we checked, physiotherapy clinics were the most likely to offer it (65% had online booking we could find) and naturopathic clinics the least (29%).
Which booking software do Richmond Hill clinics use?
On the homepages we checked, the systems we detected most often were Jane, Noterro and Dentrix/Henry Schein. We count what our scan can see on a homepage, so clinics that link to booking from another page are not counted.
Who regulates advertising for clinics in Ontario?
Each profession has its own regulator. The ones we found for Ontario are listed above, with links to their own websites. Their advertising and testimonial rules are the ones that apply to you.